Are ChatGPT Ads Worth the $60 CPM?

Balance scale comparing ChatGPT ads at $60 CPM with Google Ads at $100–$1,000 per 1K impressions, with Meta ads shown at $5–$20 CPM.

ChatGPT ads are not 3 times more expensive than Meta ads. They’re actually about half as expensive as Google Ads per impression. That reframing changes everything about whether they’re worth your money. At TJ Digital, we manage Google Ads campaigns where clients routinely pay $5 to $50 per click. That works out to roughly $100 […]