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ChatGPT Atlas & The Browser Wars: What It Means for Your Business in 2025
OpenAI just announced ChatGPT Atlas, their own web browser. The browser wars are officially underway. This matters because whoever controls the browser controls how billions

How AEO Can Put You in the Top 2%
Right now, only about 2% of businesses are making a significant investment in AI Engine Optimization (AEO). That means 98% of your competition isn’t even

How Case Studies Get You Recommended by AI and Search Engines
I’ve been doing SEO for 16 years, and until six months ago, I never prioritized case studies. They were nice to have for conversion rate

How Local SEO Companies Rip You Off
If you’re a local business, your Google Business Profile is probably more important than your website. That’s why paying a company $500 a month to

How to Win at Agentic Commerce in 2025
PayPal just announced a partnership with ChatGPT. Agentic commerce has officially begun. Very soon, people will be able to buy products directly through ChatGPT because

How Top 10% SMBs Market Themselves
The top 10% of small businesses are marketing completely differently than everyone else. They’re building trust faster, getting more customers, and spending less on ads.