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Best GEO Strategy: What Most People Get Wrong About Generative Engine Optimization

Minimal illustration of a funnel with gray citation cards on the left and a stack of blue-accented new page cards on the right, producing a single highlighted page card with a sparkle.

Most people doing GEO (Generative Engine Optimization) right now are spending 80% of their time on the wrong thing. They’re trying to get their brand mentioned on pages that AI models already cite. The far more effective approach is to create new pages that replace those citations entirely. At TJ Digital, we spent about six […]

Google Personal Intelligence: How It Changes SEO in 2026

Illustration of an AI search interface personalized to a user, with connected icons for email, photos, and documents.

Google just rolled out a feature called Personal Intelligence, and it’s a big deal for anyone who cares about how their business shows up online. When someone performs a search in AI mode, Google now pulls from that user’s emails, workspace files, browsing history, and photos to personalize the results specifically to them. At TJ […]

Google Brand Agents: What They Are and How to Set Them Up in 2026

Illustration of a Google search results page beside an embedded brand assistant chat panel with quick prompt buttons and a message input.

Google just announced brand agents, and if you have any kind of business, you need to understand what this is. A Google Brand Agent is an AI chatbot that represents your business directly inside Google search results. Users can ask it questions about your products, get recommendations, and potentially make purchases without ever visiting your […]

Recommendation Networks: How to Get Recommended by AI in 2026

Minimal network of website cards labeled Brand A–F connected by dotted lines around a central AI chat icon with a checkmark.

A recommendation network is a group of non-competing websites that publish content mentioning and endorsing each other’s brands. The goal is to create a pattern of text-based endorsements that AI search tools like ChatGPT and Google’s AI mode detect as consensus. When these models find multiple independent sites recommending the same brand, they treat it […]

How to Learn GEO: 3 Experts Actually Worth Following in 2026

Magnifying glass over a chat bubble with three profile icons below on a soft gradient background.

If you want to learn how to rank in AI search, meaning how to get your brand recommended by large language models like ChatGPT and Google’s AI mode, I have three people you should be following. But first, a word of warning about courses. People often ask me how to learn GEO. They’re usually looking […]

AI Search Listicle Placements Are Underpriced Right Now

Illustration of a Top 10 list card with a price tag and upward arrow, being examined by an AI chat bubble with a magnifying glass.

We’re in the middle of what might be the fastest transition in digital marketing history. People are shifting from using search engines directly to using AI tools like ChatGPT and Google’s AI Mode, which then search the web on their behalf. And whenever there’s a transition like this, the market needs time to adjust. At […]

GEO vs SEO in 2026: What Actually Changed and What Didn’t

Split-screen illustration labeled “GEO” and “SEO,” with a friendly AI robot and answer card on the left and a search results window with a magnifying glass and rising bar chart on the right.

Generative Engine Optimization (GEO) is the practice of optimizing content so AI platforms like ChatGPT, Google’s AI Mode, and Perplexity cite or recommend your brand when answering questions. Traditional SEO focuses on ranking high in search results to earn clicks. GEO focuses on being included in the AI’s answer itself. At TJ Digital, about 9 […]

You Need to be Using AI for Marketing in 2025

A futuristic robot analyzing marketing data on a computer screen with charts and dollar icons in the background.

If you’re a small business owner with a marketing budget under $5,000, you need to be using AI. If you’re paying an agency to handle your marketing, they need to be using AI. This isn’t optional anymore—it’s essential for staying competitive and maximizing your marketing ROI. The bottom line: marketers who know how to use […]