Google Adds Skills to Chrome: What That Means for AI Work

Minimal illustration of a browser window with a blue “Skill” button being clicked, connected by a line to a stack of two document cards.

Google just added skills to Chrome, putting reusable AI prompts one click away in the browser. A skill is plain text that explains to an AI how to do a specific task. You write it once, then run it with a click whenever you need that task done. The Chrome release confirms a shift that’s […]

Does SEO Include GEO? Why I Just Call It SEO

Split-screen illustration showing traditional search results on the left and an AI chat answer with citation markers and a highlighted recommendation on the right, connected by a right-pointing arrow.

Yes, what most people are calling GEO is just SEO now. Search is changing, so SEO is changing with it. Anyone telling you that GEO is a separate discipline from SEO is either still doing 2018-style SEO or trying to charge you twice for the same work. At TJ Digital, we run roughly 4,000 AI […]

Why No One Is Actually Automating Anything With AI in 2026

Minimalist bar chart on a white background comparing a gray human icon on a shorter bar to a taller blue bar topped with an AI chip icon, with a dashed benchmark line at human level.

Most reputable companies still aren’t automating much with AI, and the reason is simple: AI that performs at human level isn’t valuable anymore. At TJ Digital, where we run SEO and AI search visibility for around 40 clients, we’ve spent the last year building automation tools for our agency and our clients. The lesson keeps […]

How AI Design Tools Are Changing Web Development in 2026

Minimal illustration showing an AI icon transforming a gray website wireframe on the left into a polished blue-accented webpage design on the right, connected by a right-pointing arrow.

AI design tools are changing web development faster than any shift I’ve seen in 17 years of digital marketing. GPT Image 2 and Claude Design can now produce beautiful, functional websites with almost no manual coding. The remaining challenge is the CMS layer that lets a business actually run, update, and maintain that website over […]

What Each AI Model Is Best At in 2026 (Claude vs ChatGPT vs Gemini)

Minimalist illustration of three app-style icons—orange pen, teal magnifying glass, and blue lightning bolt—with matching trophy symbols beneath on a white background.

Claude is the best AI model for writing and following complex instructions. ChatGPT is best for agentic browsing, deep research, and image generation. Gemini is best for quick answers and is the most efficient model when you need a fast response without burning a lot of tokens. At TJ Digital, we run AI through every […]

What Claude Opus 4.7 Means for Businesses in 2026

Minimal illustration of a toolbox labeled “AI Skills” connected by teal-to-blue lines to three generic app icons (laptop, globe, smartphone) on a light background.

Claude Opus 4.7 makes well-built AI skills the smartest investment your business can make in AI right now. The new model follows your instructions much more literally than past versions, which rewards teams that have already written clear, detailed playbooks for the work they want AI to do. At TJ Digital, AI runs through every […]

Why Your Business Blog Isn’t Working in 2026

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Your business blog isn’t generating traffic in 2026 for one of three reasons. You’re targeting search terms nobody types into Google, your titles don’t match what people are actually searching for, or your articles aren’t formatted in a way that Google and AI can read. At TJ Digital, we run AI-powered SEO campaigns for roughly […]

Which Business Directories Matter for AI Search in 2026?

Three directory listing cards side by side, with the center card highlighted in blue, an AI search/network icon above, and an upward arrow pointing to the center card.

Most businesses only need to focus on one to three business directories to drive their AI search visibility, not the dozens that traditional SEO advice still recommends. For most industries, only about 12 directories ever get cited by AI, and only a handful drive the majority of citations for any given business. Which directories matter […]

When to Invest in SEO (and Why New Businesses Shouldn’t Yet)

Minimalist equation graphic on a white background showing “0 × 0 = 0,” with the orange multiplication symbol labeled “SEO” beneath it.

SEO works as a multiplier. If your brand already has traction, demand, and an audience, SEO compounds what you have. If you’re starting from zero, there’s nothing for SEO to multiply. At TJ Digital, we manage AI SEO campaigns for roughly 40 to 50 clients. The ones who get the strongest results almost always came […]

How to Prompt Newer AI Models in 2026

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A lot of people think AI models like GPT-5.5 and Claude Opus 4.7 aren’t getting any smarter, or that they’re getting dumber. The actual issue is almost always how they’re being prompted. To prompt newer AI models well, define the desired outcome with clear success criteria, then let the model figure out the path. The […]