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AI Generalists Will Replace Specialists in 2026

AI generalist holding a glowing tablet surrounded by icons representing multiple skills like coding, design, analytics, and strategy.

AI has officially killed the typical specialist. If you do one thing well, you now have to be really good at it to outperform AI. Modern AI models can draft marketing copy, generate web layouts, and write code in minutes. The work that once took a specialist days now takes AI hours. Unless you’re among […]

How to Make Marketing Videos for Business (2026 Guide)

Businessman recording himself with a smartphone outdoors, smiling at the camera, with the words “RECORD. REPURPOSE. REACH.” displayed beside him.

If you’re a business owner, you should be making videos. Short-form video is the most effective form of marketing right now, and it’s easier than you think. You can record a video like this in less than 20 minutes. That single video can then be repurposed into 10 pieces of high-quality content. This isn’t just […]

Will AI Slop Kill Content Marketing? Will AI Replace Content Creators?

Split-screen image of a robot labeled "AI SLOP" producing crumpled papers, contrasted with a human and a sleek AI assistant generating clean, high-quality content.

AI won’t replace content marketers or creators. But content creators who use AI effectively will replace those who don’t. The fear that your content will be lost in an ocean of AI-generated material misses what’s actually happening: algorithms are getting better at surfacing high-quality content, and AI tools are making it easier than ever to […]

Google Ads in AI Mode: What It Means for Advertisers

Illustration of a computer screen displaying Google’s AI Mode search results with a clearly labeled sponsored ad and AI-generated response.

Google has started showing ads in its AI results. If you’ve been paying attention, you knew this was coming. Google’s AI Mode will likely replace traditional search results over time. The question was never if Google would put ads in AI Mode, but how they would do it. The good news: they’re doing it the […]

Content Pipelines: How to Create High Quality Content Quickly in 2026

Illustration of a smartphone video being transformed into blog posts, emails, and social media content on a conveyor belt, distributed to platforms like TikTok, YouTube, LinkedIn, and Reddit.

Digital marketing is changing fast. Everything is becoming search. Traditional search engines, large language models like ChatGPT, TikTok, and YouTube. It all comes down to your content being chosen by the algorithm. The most successful brands in this new world are those with the best content pipelines. Not the biggest budgets. Not the fanciest production […]

Why Your Competitors Don’t Invest in AEO: Can You Track Conversions from ChatGPT?

A glowing digital funnel with an AI brain icon above it, surrounded by analytics and social media logos on a dark tech-themed background, with a rising orange line graph indicating growth.

Most businesses don’t invest in Answer Engine Optimization (AEO) because they can’t track conversions from ChatGPT and other large language models the same way they track traditional SEO. When someone finds your business through ChatGPT, you typically won’t know what they typed into the AI or even that they came from ChatGPT at all. This […]

ChatGPT 5.1 vs Claude vs Gemini: Which AI Should You Use for Work?

Illustration of three AI avatars representing Claude, ChatGPT 5.1, and Gemini, each shown with a unique interface element—document for Claude, data panel for ChatGPT, and proposal template for Gemini—against a gradient background, labeled for comparison.

ChatGPT 5.1, Claude, and Gemini each excel at different tasks. For most business workflows involving content creation, Claude outperforms the others. For deep research and information retrieval, ChatGPT is the better choice. Gemini works well for brainstorming and creating structured documents like proposals. About 70% of our work at TJ Digital is done inside Claude, […]

2026 Local Ranking Factors: What Changed in SEO and AI Search

A digital illustration of a map with a red location pin in the center, surrounded by floating icons of a star, an AI brain, an open book, and a document, all representing local SEO elements.

The 2026 local search ranking factors report just dropped. This is the closest thing we get to a source of truth for how Google ranks businesses. Darren Shaw from Whitespark puts out this report every couple of years. He surveys the top local SEO experts and aggregates their responses. This year, 47 experts participated, including […]

How Google Pomelli Will Change Ad Agencies in 2026

A desktop monitor on a modern wooden desk shows a Google-branded screen with an ad being auto-generated, including the text "Grow Your Business" and a mockup featuring a laptop and plant. A keyboard, coffee mug, and notebook are arranged neatly nearby.

AI is getting scary good at graphic design. Google Pomelli can now create professional ad creatives from just your website URL, completely free. It’s better than most graphic designers you’d pay a few hundred dollars. This changes everything for small businesses and puts pressure on agencies that aren’t adapting. The reality is simple: you either […]

New Method of Ranking in LLMs: How Video Content Increases AI Visibility

Illustration of a laptop with a blog post on one side and a video player on the other, with icons above representing AI, video, and search, all connected by dotted lines, and a "2025" label in the corner.

Google just made it way easier to repurpose your blog content into video, and this could be a massive marketing opportunity for any small business. With their recent integration of the Nano Banana image generation model into NotebookLM’s Video Overview feature, you can now turn any text content into a serviceable video in minutes. Here’s […]