Blog

ChatGPT 5.1 vs Claude vs Gemini: Which AI Tool to Use for Work in 2025
ChatGPT 5.1 is out. It’s doing what OpenAI promised 5.0 would do. But here’s the thing: I maintain subscriptions to ChatGPT, Claude, and Gemini because

How to Rank in ChatGPT: Why You Should Include the Year in Your Page Titles
The simplest way to increase your visibility in ChatGPT is to add the current year to your page titles. Large language models append the year

How to NOT Get Ripped Off by a Marketing Agency
Hiring a marketing agency is expensive and risky. You’ll depend on them for lead generation, ad spend, and your brand reputation. To avoid getting ripped

What People Get Wrong About AIO/GEO
There’s a lot of conflicting information about how to rank in ChatGPT and other AI search platforms. Just this week, I’ve seen people say that

What Jobs Will AI Replace? A Digital Marketing Agency Owner’s Perspective (2025)
AI is transforming entry-level white-collar jobs, but it’s not simply eliminating them. AI can already match or exceed the average entry-level worker at tasks like

Why Your Competitors Don’t Invest in AEO: Can You Track Conversions from ChatGPT?
As people are starting to use large language models like ChatGPT to find businesses, marketers are realizing that tracking results is much harder than it