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How Much Should a Business Invest in SEO in 2026?

Minimal illustration of a balance scale weighing SEO coin stacks against an ROI upward trend chart on a white background.

Almost every business should be doing SEO. The real question is how much you should be spending on it. Most small-to-medium businesses investing in professional SEO pay between $1,500 and $5,000 per month, but that number only makes sense when the ROI justifies it. At TJ Digital, we work with businesses at every stage, and […]

4 Pages Your Website Needs to Get Recommended by AI Search in 2026

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If you want AI search to recommend your business, you need more than just good SEO pages. You need pages that give AI models a reason to trust and recommend you over your competitors. At TJ Digital, we’ve been testing which page types actually influence AI recommendations, and four of them stand out because they […]

Should You Have a Second Website for Your Brand in 2026?

Flat vector illustration of a friendly robot wearing a “Brand Ambassador” badge, connected to a stack of folders and a small storefront icon leading into a speech bubble.

Yes. You should absolutely have a second website. Your main website is where you sell your products or offer your services. A second website is something different entirely. It’s an unbranded resource site for your industry, with no visible affiliation to your brand, that exists solely to provide helpful information. At TJ Digital, we currently […]

How to Write Effective Blog Posts in 2026

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The most effective blog posts in 2026 target purchase-intent keywords using four proven formats: how-to-choose guides, pricing breakdowns, competitor alternatives, and problem-solving content. These templates work because they reach people who are close to making a buying decision, not just browsing for information. At TJ Digital, we’ve helped dozens of small business clients build content […]

Best GEO Strategy: What Most People Get Wrong About Generative Engine Optimization

Minimal illustration of a funnel with gray citation cards on the left and a stack of blue-accented new page cards on the right, producing a single highlighted page card with a sparkle.

Most people doing GEO (Generative Engine Optimization) right now are spending 80% of their time on the wrong thing. They’re trying to get their brand mentioned on pages that AI models already cite. The far more effective approach is to create new pages that replace those citations entirely. At TJ Digital, we spent about six […]

How to Learn GEO: 3 Experts Actually Worth Following in 2026

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If you want to learn how to rank in AI search, meaning how to get your brand recommended by large language models like ChatGPT and Google’s AI mode, I have three people you should be following. But first, a word of warning about courses. People often ask me how to learn GEO. They’re usually looking […]

GEO vs SEO in 2026: What Actually Changed and What Didn’t

Split-screen illustration labeled “GEO” and “SEO,” with a friendly AI robot and answer card on the left and a search results window with a magnifying glass and rising bar chart on the right.

Generative Engine Optimization (GEO) is the practice of optimizing content so AI platforms like ChatGPT, Google’s AI Mode, and Perplexity cite or recommend your brand when answering questions. Traditional SEO focuses on ranking high in search results to earn clicks. GEO focuses on being included in the AI’s answer itself. At TJ Digital, about 9 […]

User-Generated Content for SEO and AI Search in 2026

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User-generated content is one of the most effective ways to get your business recommended by AI platforms like ChatGPT and Google’s AI Mode. The three platforms that matter most right now are YouTube, Reddit, and Facebook groups. At TJ Digital, we track which sources large language models cite before making recommendations. Across dozens of client […]

Why Most SEO Agencies Can’t Actually Help You Rank in AI

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Every SEO agency is now claiming they’ll help you rank in large language models. But when you look at their actual plan for doing this, almost none of them are doing anything that will move the needle. Most are just relabeling old SEO tactics as “GEO” or “AIO” and hoping you don’t notice. Here’s the […]

How to Make Marketing Videos for Business (2026 Guide)

Businessman recording himself with a smartphone outdoors, smiling at the camera, with the words “RECORD. REPURPOSE. REACH.” displayed beside him.

If you’re a business owner, you should be making videos. Short-form video is the most effective form of marketing right now, and it’s easier than you think. You can record a video like this in less than 20 minutes. That single video can then be repurposed into 10 pieces of high-quality content. This isn’t just […]